top of page

SeaWorld Branding

Screen Shot 2021-11-08 at 12.56.13 AM.png

BRIEF:

Brief

Select a defunct, dying, or dead brand. Reposition and expand the brand’s new identity to open the company to a whole new demographic.

APPROACH:

Seaworld is a chain of marine animal parks, providing ways for people to get in touch with marine animals. However, it has also had a lot of negative effects on marine life. I decided to focus on their brand soul to expand environmentally friendly ways to connect humans and marine animals.

Approach
Screen Shot 2021-11-21 at 10.28.23 PM.png
Screen Shot 2021-11-21 at 10.28.37 PM.png
Screen Shot 2021-11-21 at 10.31.09 PM.png
Screen Shot 2021-11-08 at 12.58_edited.jpg
pic+(1).gif
Screen Shot 2021-11-21 at 10.41.25 PM.png
Screen Shot 2021-11-21 at 10.41.55 PM.png
Screen Shot 2021-11-21 at 10.40.47 PM.png
bottom of page